How is your skin ageing? Yes, it’s very much about your DNA (as well as lifestyle and factors like climate), but it’s also to do with skin tone and type. For dark skin tones, pigmentation and dark marks is an overarching concern, as well as loss of skin elasticity. Lighter skin tones are more prone to wrinkles and may lose elasticity thanks to a loss of collagen (the proteins that keep skin supported) and elastin.
Specific ingredients are essential at zoning in on your ageing concerns. We take the question mark out of the right anti-age skincare routine for you. Understanding what works (hard) for you means money well spent. Here’s how to score with smart skincare.
Understanding Ingredients: The First Step in Avoiding Beauty Overload
Trying to wrap your head around all the latest product promises can be all consuming. And expensive. This is where it helps to know the real-deal anti-agers – and for all different skin concerns.
As dark marks affect so many South African women, their treatment is critical both by understanding why dark marks form (click here) and by using the correctly formulated product.
Hyaluronic Acid (HA) occurs naturally in your skin. Keeping it hydrated, glowing and supple, HA unfortunately depletes as you get older.
Want to boost moisture and create a more even toned complexion? Formulations like Luminous630 (with Hyaluronic Acid) dose skin with this essential molecule, reducing stubborn dark marks from the inside out.
Find it in: NIVEA Perfect & Radiant Luminous630 Day Cream SPF50 for R349-99
The NIVEA Cellular Expert Filler SPF15 for R329-99 also contains Hyaluronic Acid and Folic Acid to firm skin, restore volume and reduce the appearance of wrinkles.
TIP: When you’re zoning in on anti-age and dark mark concerns, a daily SPF protection is key because sun exposure is one of the main causes of ageing and dark marks. A day care product that has an SPF built-in (like both of these) saves you time and money.
More About Smart Skincare: Why Wrinkle Reduction is Not All the Same
Smoothing out fine lines and wrinkles needn’t be complex. Retinol has long been hailed an amazing anti-ager, increasing collagen and plumping lines and wrinkles. What if a plant option of retinol could youth-boost your skin in the same way? Meet Bakuchiol. It’s known as a bio retinol alternative and collagen booster, helping your skin get stronger and firmer.
Find it in: NIVEA Cellular Lift Expert Advanced Anti-Age Day Cream SPF 15 for R339-99
Q10 is another smart ingredient to look out for. This co-enzyme is found naturally in every skin cell. It imbibes the skin with energy and protection, naturally fighting fine lines and wrinkles. Q10 levels decline as we age, which is why we need to supplement this co-enzyme through our skin care products.
Find it in NIVEA Q10 Anti-Wrinkle Power Firming Day Cream SPF15 for R219-99
TIP: You’ve found your clever day cream, but need to budget for a serum or sunscreen? We get it! Sunscreen first. It’s the old mantra: prevention is better than cure. And then when your cash is flowing, a serum, laced with higher concentrations of active ingredients to penetrate deeper into the skin to target your specific concerns.